“Fifteen years ago, as long as you had the best distribution you would win,”
Mr Farquhar said in an interview.
“It didn’t matter whether Oracle was worse than SAP. These days, people are making decisions based on how good the products are.”
Atlassian, the $3.5bn company with no salespeople
ATLASSIAN, an Australian maker of online collaboration tools for businesses, is gunning for the same market as fast-growing start-up Box Inc. And like Box, Atlassian is also now one of the world’s most valuable venture-backed companies with a new investment valuing the company at $A3.5 billion.